PORTFOLIO
ERA SINGH PARMAR
An experienced social media specialist and content creator with a passion for crafting compelling narratives and driving brand engagement.My journey so far has equipped me with a deep understanding of social media strategy/management, content creation, and consumer behaviour.
Social Media at Akal
At Akal Information Systems Ltd. , I was deeply involved in the end-to-end process of content management, including ideation, creation, editing, graphic designing and video editing for their in-house HR and Payroll solution- TankhaPay.I played a crucial role in developing and executing the social media calendar, ensuring a consistent and strategic online presence across Instagram, LinkedIn, Facebook, X and YouTube.My efforts in crafting compelling content and visually engaging graphics significantly contributed to increasing the page's followers, views, and overall engagement organically.
Social Media Manager for Montessa Motors
As the Social Media Manager for Montessa Motors, I successfully created and managed their Instagram account from scratch in June.Through these efforts, I achieved significant organic reach, with 3,117 accounts reached and 13,262 post impressions. Additionally, my strategic content approach led to 555 profile visits, demonstrating strong engagement and interest from our audience in just one month.
Digital Communication for Avian WE
Helped develop comprehensive pitch decks for high-profile organisations including NCRTC, ONDC, MNRE, and VR Metropolitan. My responsibilities encompassed extensive research, competitor analysis, campaign ideation, and identifying emerging trends and opportunities to effectively position these organisations in their respective markets.
Assisted in managing digital communications for Startup Mahakumbh, which involved ideation and research, generating social media metric reports across all platforms, handling video edits and transcripts, amplifying news, and executing live postings and tweeting to ensure maximum visibility and engagement.
Executed various tasks for United Breweries Ltd., including campaign ideation, creating sample creatives, and developing a content calendar for June and July. Additionally, I assisted managing internal communications to support the organizatios’s strategic objectives.
Let’s create something extraordinary together!
I look forward to leveraging my expertise to enhance your brand’s presence. Get in touch to discuss how we can create something remarkable!